GREEN

AGENCY: TANK

PARKS VICTORIA is helping to facilitate positive environmental, economic, social and health benefits every day through our local parks. As a creative lead, I developed the strategy for their current Instagram activity which involved a collaboration with Instagram influencers and photographers Bec Kilpatrick and Andrew Pavlidis, as they embarked on an Instagram road trip.

In addition, I art directed and coordinated the photography for this project and wrote the captions for Instagram.

 

 

Soaking in the sights and the sounds of nature at dusk. #loveparks #wandervictoria #natureforall #visitgreatocenroad

The great outdoors are filled with so many small wonders. Keep your eyes peeled the next time you are walking in nature. #loveparks #wandervictoria #natureforall #visitgreatoceanroad

Watching the stars come out at Johanna Beach Camping Ground. #loveparks #wandervictoria #natureforall #visitgreatoceanroad

Go beyond the Twelve Apostles to discover more incredible scenery like this. @andrewpavlidis takes in the view at Loch Ard Gorge. #loveparks #wandervictoria #natureforall#visitgreatoceanroad

Our parks are not only beautiful, they work hard for us. By drawing carbon from the atmosphere, they help to regulate our climate. In fact, they store 9 times the states annual greenhouse gas emissions. #loveparks #wandervictoria#natureforall #visitgreatoceanroad

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